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Team

Rockwell Scharer III

Chief Executive Officer

Rockwell Scharer is the Chief Executive Officer at DropKey and the father of mobile Chroma key background replacement on smart devices.  As a tech entrepreneur and Senior IT Program Manager at NBC Universal, he created the Mobile Content Capture market with one invention, the inflatable TV Studio In A Bag, estimated to be a billion-dollar marketplace which includes a video media exchange with post production for creating stories and films in the cloud.  In his early career Scharer was on the team that built the cost-tracking systems on the Space Shuttle (Rockwell Int’l) and successfully merged NYU Medical Center with Mt. Sinai Hospital onto Y2k from 1995-2000, resulting  in the largest hospital IT system in the world.  A pioneer in new media with a top forty single in the 90's, Scharer works in Hollywood’s New Media District and is a graduate of the University of Oregon’s Charles Lundquist School of Business with a B.S. in Finance with post-graduate work at UCLA.  Scharer’s strong creative endeavors in product development and sharp business skills led to his early examination of the Mobile Content Capture market on the mobile platform and is recognized as a leader in his field of portable Chroma key background replacement on smart devices.  

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Richard Mall

Chief of Engineering

Richard won the Academy Award for Science and Technology in 2013. He’s a film maker and innovator with over 30 years experience in film production and product design. His innovative designs are used daily throughout the film industry. He was honored with the prestigious Scientific and Technical Achievement Oscar by the Academy of Motion Pictures Arts and Sciences for his invention of the Matthews Max Menace Arm. He was also a key member of the Oscar-winning team for Best Cinematography for the ground breaking film Avatar and Iron Man III. Richard brings with him extensive knowledge of green screen deployment and lighting. He currently has seven products in the market place that are sold worldwide through Matthews Studio Equipment. Richard has a degree from CSULB in Industrial Arts with a focus on Manufacturing and fabricating. He’s currently working on the DreamScreen Pro, Deskbot and Cambot projects for DropKey®.

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Mark Nguyen

Chief of Digital Media

Mark Nguyen has almost 20 years in digital media, earning five Emmy awards.  He started in the field of Motion Graphics & Broadcast Design at Savannah College of Art & Design, and then moved on to work on commercials and film projects for Nike, Red Bull and the University of Notre Dame.  In the last 5 years, Mark has also been involved in aerial cinematography, taking productions to new heights and giving clients a fresh perspective.  Not only has the aerial platform given him amazing and breath taking views, it has also allowed him to work with Engineers creating 3D Mapping Surveys and Search & Rescue.  Mark was tapped Head of Digital Media at DropKey for his pioneering work in Chroma key background replacement made simple on smart devices, aerial drone photography and green-screen gaming.

 

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Lynda Cevallos

Vice President, Global Licensing

Lynda Cevallos is a successful licensing and branding expert. As Vice President of Global Licensing for Paramount Pictures she was responsible for all of Paramount’s film and merchandising IP from 2007-2011. Prior to that she worked for MGM as Executive Director of Domestic Licensing for all MGM IP including the 007 films. She worked for Paul Marciano when Guess was in its early years and grew revenues 45%.

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Kane Yanagawa

Chief Designer

Kane joined DropKey and gave our vision legs. Through impeccable design and rendering skills, Kane is helping realize our founder’s vision of creating the best DreamScreen™ eDevice product in the world of content creation. Kane is a graduate of the Masters of Architecture program at the University of California Los Angeles and worked on large building projects while under the employment of Zaha Hadid Architects in London, then at Randall Stout Architects in Los Angeles. While with Zaha Hadid, Kane was a core member of the Pierre Vives Civic Archive project team in Montpellier, France, from Schematic Design through completion of Construction Documentation. This caught DropKey CEO Rockwell Scharer’s eye and Kane was hired on the spot.  Kane was awarded Second Place in the prestigious iLounge.com, ”Design the Apple Tablet” contest. 

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Marjorie DeHey

Legal and Business Affairs

Inducted into the Academy of Television Arts and Sciences in 2014, Maggie DeHey has a passion for building international organizations from the ground up with an emphasis on marketing exceptional brands and products globally. She developed profitable global strategies for Warner Brothers, MTV, Turner Broadcast Systems, Sony, AT&T, Verizon, Sprint and NBC. Pursuing cutting-edge business models and strategies, she initiated digital media plans for Fortune 500 companies including MGM Studios and running the media entertainment division of the Irish Government (growing it from start-up to $75M in <4 years). Like the rest of us pirates at DropKey, Maggie’s a fan of disruptive technology. Marjorie has held executive management positions with entertainment, mobile and digital media companies ranging in size from pre-revenue to $100M+ in revenue.  She was recently named one of the 25 "Mobile Women to Watch for 2012” by Mobile Marketer Magazine. She has created multi-million dollar international revenue streams for digital media/entertainment companies by implementing compelling and innovative marketing and branding strategies. She has a strong reputation for bolstering sales through effective marketing and branding. Marjorie has spoken nationally on branding, strategic acquisitions and emerging new media technologies. She holds an MBA from UCLA’s Anderson School of Business, a J.D. from California Western and a B.A. from Cornell University. 

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Carol Lee

Chief Financial Officer

Carol was the former Head of Finance at DreamWorks with over 15 years of diversified experience in Accounting and Business Development in Entertainment and Manufacturing industries. She has a strong record of acheivement in partnering with senior management to create strategic initiatives to increase market share, profitability, and shareholder value.  Carol was invited to be part of the DropKey team for her excellent problem solving skills in meeting emerging growth objectives.

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